Every tree makes a difference..

a billion trees makes change

Together with partners from all over the World,

we are collectively planting one billion trees by 2025 to change the future.

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Our blockchain enabled digital platform makes us the most transparent and auditable tree-planting initiative across our planet.

Together Planting One Billion Trees

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Identify every tree planted with its unique ID and geolocation.

Every tree planted is captured with EcoMatcher’s technology. You will know the precise location, the date of planting, the species, and even the farmer who planted the tree.

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Know everything about each tree, such as its species, plant date, farmer and more.

Once you have travelled to your tree, you can learn more, e.g. about the tree species, the local weather, and the carbon sequestered of the tree.

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Travel virtually to each tree from your phone.

You can virtually travel to every tree using satellite maps on EcoMatcher’s web-based TreeTracker and on its iOS/Android app.

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Chat with each tree.

Every tree is chat-bot powered! You can ask all kinds of questions, like what does the tree eat or drink, whether the tree has friends and enemies, and more. It is really fun!

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“This is a precious world and each of us can use our actions and our voice to save our planet.”

– David Attenborough

OBTI Vision 

To launch a global tree-planting campaign spearheaded by the UAE 

to collectively and transparently plant one billion trees around the world by end of 2025.

Together we can help protect our planet for future generations and improve the lives and livelihoods of the communities where we plant trees. 

“800,000 hectares of mangroves are lost every year. At this rate, they may disappear completely within the next century. This loss, will create extreme weather conditions and will release immense amounts of carbon dioxide into the atmosphere. To restore this balance in nature, we need to act NOW.

Planting billion trees will enable us to offset the carbon foot print on our planet.

“800,000 hectares of mangroves are lost every year. At this rate, they may disappear completely within the next century. This loss, will create extreme weather conditions and will release immense amounts of carbon dioxide into the atmosphere. To restore this balance in nature, we need to act NOW.

Planting billion trees will enable us to offset the carbon foot print on our planet.

Charul C Jaitly

OBTI Advisory Board

Co-Founder and Managing Partner, Mātiti Group

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Our Story 

When we embarked on The One Billion Tree-Planting Initiative (OBTI) we knew that the UAE a country where the seemingly impossible is possible was the perfect host to lead this ambitious campaign. We also understood that to inspire widespread community involvement and secure meaningful and lasting support, we needed a world-class team. Our planting dream team would comprise the best creative and driven minds, a solid commitment to transparency, effective technology platforms, and vetted global NGO tree-planting partners in over 10 countries with more to follow.

Only when all this was in place could we deliver the scale, transparency, engagement, connection, and social impact that were non-negotiable for our launch. It was a tall order. After in-depth research, numerous collaborative discussions, and multiple COVID-induced zoom calls, did we secure all that and so much more!

The end result? – Amazing partnerships and a tree-planting dream team ready to rock!

We are thrilled to announce our partnership with EcoMatcher, the world's first blockchain-enabled fully integrated digital tree-planting platform, to harness our shared passion to make a huge impact on climate change. We are working alongside with the Storey Group, the UAE-based consulting firm who are committed on thinking beyond the now and are the project lead for our one billion trees target. As a UAE-based company, we also wanted to plant trees in the Emirates and ensure their sustainability. Thanks to these partnerships, and others in the pipeline, will soon announce some amazing planting projects rights here in the UAE! Join us to ensure OBTI is the most transparent, sustainable, and engaging tree-planting project on the planet!

Our EcoMatcher partnership means that together we can now:

1. Identify every tree planted with a unique TreeChain ID geolocation;

2. Travel virtually to each tree from our phones;

3. Know each tree’s story - its species, plant date, farmer and more;

4. Chat with each tree – for real;

5. Enable brands to engage employees, customers and suppliers with a host of integrated digital marketing tools;

6. Track carbon impact with easy-to-use dashboards;

7. Help brands totally integrate tree-planting into their business and brand sustainability story.

8. Expand our tree planting locations globally with a target of 21 NGOs in 21 countries by the end of 2021

How You Can Get Involved

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ADOPT 10 TREES TO BEGIN YOUR JOURNEY 

Adopt some of our already planted trees for your friends and family and gift those trees. Over time you can add more trees and make a longer-term commitment to offsetting your carbon footprint from air travel, car journeys and more using our EcoMatcher app.

Every tree makes a difference!

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PLANT ONE FOREST OR 

GLOBAL FORESTS 

Plant a complete forest with a minimum of 1,000 trees. You can name your forest and every tree can be gifted and tracked with EcoMatcher's TreeManager. Plant multiple forests in various locations, all managed from one dashboard.

 

 

You can show your Global Forest on your website.

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MAKE A LASTING PLEDGE 

Integrate tree-planting into your road to zero strategy. We will work with you to integrate your tree planting into your carbon offsetting goals,  your product marketing, customer engagement, and communications plans.

Imagine all the ways you can now integrate tree-planting into your business...

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Employee Engagement

Imagine...being able to gift your employees a tree as part of your reward and recognition and engagement initiatives.  Imagine the sense of belonging your team will feel as they virtually visit your company forest. Connecting your team to your purpose and sustainability journey just got easier.

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Corporate Gifting

Imagine...a world where gifting plastic pens and USB sticks are long gone. Imagine the joy when your customers can virtually visit a tree you have planted for them.  A tree they have for life. Connecting your customers to your sustainability journey just got easier.

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Integrate into your
e-commerce 

Integrate tree-planting into your road to zero strategy. We will work with you to integrate your tree planting into your carbon offsetting goals,  your product marketing, customer engagement, and communications plans.

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Carbon offsetting 

Imagine ...a time when you can be sure of the impact of your tree planting efforts. A time when every tree you plant is captured on the blockchain and you can measure its carbon sequestration from the moment the seedling goes in the ground and track that for the next 10 years! With every tree delivering on average 250kg over the first 10 years of its life, your carbon offsetting just got easier and more transparent. 

Meet the team

Charul Chaturvedi Jaitly

OBTI Advisory Board Member

Charul is the Co Founder and Managing Partner of Mātiti Group and CEO of Mātiti Green. Sustainbility is embedded in Mātiti Group’s core vlaues and Charul takes pride in ensuring this stays as a key point of contemplation and consideration for any work they do globally. It is this mindset, the core values and her unwavering passion to work sustainably, that lead to the creation Mātiti Green’. Charul wishes to create a legacy for younger generations to follow, where everyone lives in a cleaner environment with fresh air to breathe, where nature and humans co exist in harmony. 

“With Mātiti’s mission of being a negative carbon footprint company, we are delighted to be walking the talk together with OBTI in delivering the one billion trees to the world, and setting the right examples for change. This is a purpose-driven cause, and we are thrilled to be championing this cause together!”

CEO, Mātiti Green

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Karen Storey

OBTI Project Director

Karen Storey is CEO of The Storey Group, a UAE based advisory firm spearheading the OBTI campaign by enabling government and private sector clients to transparently tackle the climate crisis whilst strengthening connections with their staff, their clients and their wider community. The Storey Group will work hand-in-hand with OBTI community to maximise your participation, engagement and impact.

“Making a difference to the global climate change crisis takes collaboration and commitment. With the launch of the OBTI campaign we can help to mobilise our collective efforts to make a real difference. We are delighted to be working with companies in the UAE from all sectors to make a real sustainable and sustainable difference.”

CEO, Storey Group

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Bas Fransen

CEO EcoMatcher

EcoMatcher was founded by Bas Fransen in Hong Kong in 2017. Bas had a long and successful career in Asia with Philips, IBM, and ASML but he wanted to build a legacy that used his technology background to make a difference whilst also building a company. He is the author of the book ‘Ideas to Fight the Climate Crisis – Sustainable Resolutions for a Business’ and EcoMatcher are featured in the upcoming film ‘The Last Glaciers’ by renowned filmmaker Craig Leeson​.

“We are delighted to be partnering with the OBTI to offer our services to amazing companies in the UAE, hopefully encouraging those companies to plants more trees, whilst at the same time improving the relationships with their stakeholders.”

CEO, EcoMatcher

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Want to join us and make difference?

Get in touch with us to learn more

FAQ

Why One Billion Trees?

At first, it was because we really liked the sound of it, but as we learned that trees can be truly transformational. Not only are they the lungs of our planet, but trees provide additional benefits like employment, self-sufficiency, and economic growth.

What happens next?

After you get in touch with us, we will send you a short presentation about the One Billion Trees Initiative (OBTI) that is easy to understand and share with friends and colleagues.

How can I help?

Every change starts with just one person. You can help us by:

✔ Introducing us to someone in your organization who would support the One Billion Trees Initiative (OBTI) by supporting tree planting and use trees e.g. for corporate gifting -, employee engagement -, rewards -, loyalty – programs.

✔ Giving the gift of a tree to someone important to you: for a new born baby, as a holiday gift or even in memoriam of a loved one (you can even “name” a tree).

✔ Promoting the One Billion Trees Initiative (OBTI) on social media by sharing our message and motto.

About EcoMatcher

EcoMatcher plants trees and complete forests with vetted foundations / NGOs from around the world and specialized in tree planting. Through technology, EcoMatcher knows everything about every tree planted offering full transparency. Digital tools are provided that enables companies to use trees in their businesses as e.g. rewards (trees as a reward for finishing a market survey), gifting (trees as a meaningful corporate gift), employee engagement (every employee gets a tree from the company forest), and transparent carbon offsetting (offset your carbon footprint with a precise number of trees).

EcoMatcher‘s blockchain-enabled digital platform makes this the most transparent and auditable tree-planting initiative across our planet.

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Together we can make a difference!

One tree at a time..c

Let's Connect Together

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